Practices looking to increase their prescribing of daily disposable silicone hydrogel contact lenses can get help from new online resources offered by CooperVision. A web-based training program and on-demand webinar focus on teaching practitioners and staff how to successfully upgrade monthly and two-week wearers to benefit patients’ health and wearing experience, and increase practice profitability, according to the company.
The training module walks practitioners and staff through the five stages of a patient’s interaction with an eye care practice, identifying opportunities to educate them about the benefits of silicone hydrogel daily disposables. It includes videos of practice representatives—from front desk staff to technicians to doctors—demonstrating how to facilitate the discussion. In an associated webinar, two successful practitioners share an overview of the benefits of these lenses, point out opportunities for patient education and provide tips for how to train a practice’s staff for the upgrade.