When we think about today’s multimodal imaging, we tend to focus on the latest and greatest technology and procedures: optical coherence tomography (OCT), fundus autofluorescence, indocyanine green and fluorescein angiography and fundus imaging—whether traditional, widefield or multicolor. But ultrasonography rarely makes the cut. In a primary care setting, ultrasonography is often reserved as a ‘last-resort’ tool for the evaluation of a patient with opaque media when clinical examination and other light-based imaging techniques fall short.
You’ve taken the kids for their checkups and scheduled your parents’ doctor visits. You even went along to make sure they understand what was happening.
Nikki Iravani, OD, is always on the lookout for a great marketing tip.
Nine women ODs were honored during the fourth annual Theia Awards of Excellence from Women In Optometry magazine.